FinTech - Contenteam - Multilingual Copywriting Service https://contenteam.com/project-cat/fintech/ Your One-Stop Solution for Multilingual SEO Content Tue, 08 Apr 2025 23:02:09 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://contenteam.com/wp-content/uploads/2021/08/cropped-favicon-32x32.png FinTech - Contenteam - Multilingual Copywriting Service https://contenteam.com/project-cat/fintech/ 32 32 A Strong Digital Presence Through an SEO-Optimized Website Content for Apollone https://contenteam.com/portfolio/a-strong-digital-presence-through-an-seo-optimized-website-content-for-apollone/ https://contenteam.com/portfolio/a-strong-digital-presence-through-an-seo-optimized-website-content-for-apollone/#respond Tue, 08 Apr 2025 22:45:23 +0000 https://contenteam.com/?post_type=portfolio&p=19003 Client Apollone is an innovative FinTech company that works with merchants, banks and EMIs worldwide. It offers payment-as-a-service product, a

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A Strong Digital Presence Through an SEO-Optimized Website Content for Apollone

Client

Apollone is an innovative FinTech company that works with merchants, banks and EMIs worldwide.

It offers payment-as-a-service product, a scalable cloud-based solution that can be easily integrated into a business infrastructure to enhance efficiency.

Contenteam helped Apollone, a London-based Fin-Tech company, launch an SEO-optimized website with professionally structured content.

Language: UK English

Date: April 9, 2025

Category:

Task

Apollone approached Contenteam with the goal of strengthening its online presence and improving visibility among B2B clients. The company needed a fast and professional solution to enhance its website’s performance in search engines and ensure the content clearly conveyed the benefits of its financial solutions.

Requirements for the Project

  • Conduct semantic search and select relevant keywords for each page

  • Rewrite existing website content using a consistent, expert tone of voice

  • Ensure content meets the needs of a B2B audience (banks, EMIs, merchants)

  • Adapt to a tight timeline and provide transparent communication at all stages

  • Perform a final keyword audit and suggest content improvements for future updates

Challenges and Solutions

Challenge

No search engine optimization strategy for the website.

Solution

Semantic Search & Search Engine Optimization 

Contenteam began by researching the niche, focusing on trends, competitors’ activities and user demands. An SEO-specialist conducted a thorough semantic search, providing targeted keywords list for all website pages to guarantee high traffic. It means that SEO-optimized pages will appear higher in the search for the main queries of potential B2B clients, which will attract more organic traffic to the website.

Challenge

Existing pages lack keywords and the brand’s professional tone of voice, so the message does not reach the target audience.

Solution

Content Rewriting 

The next step was to improve the quality of the website content. Contenteam organized a team of four professionals:

  1. Copywriter with experience in the FinTech niche, who was rewriting the existing pages.
  2. SEO-editor, who analyzed keyword usage and content readability.
  3. Proofreader, a native speaker with a deep knowledge of the language, who made sure that the text was well-tailored for the target audience.
  4. Chief Editor, who was responsible for all processes and, what is important for this phase, was communicating the client’s feedback and adjusting the content together with the team.

At this stage Contenteam managed to create unique SEO-optimized text content for the website, following a professional tone of voice, which corresponded to the Apollone’s brand, and highlighting the advantages of its innovative solutions through clear and concise content. 

High-quality content helps Apollone to differentiate themselves from competitors, reach their target audience through a transparent description of products, and increase brand awareness. 

Keywords Audit 

The project was finalized by conducting a keywords audit, using leading, trustworthy tools. Contenteam’s SEO-specialist made the final check of the texts, examining their alignment with SEO-strategy, and provided some recommendations for future improvements.

Post-SEO text audit helps assess the usage of keywords to guarantee proper indexing of the website. During this process, the specialist can give recommendations for content development, such as which pages in the future can be made larger or what topics for the blog is better to choose.



Results

SEO-optimized website was launched

Industry-specific keywords ensure organic traffic and contribute to reaching a broader audience of B2B clients

The website content was rewritten to reflect Apollone’s expert tone of voice. Now, the message is clear and precisely tailored to the needs of merchants, banks, and EMIs

Ready to strengthen your brand’s digital presence?

Contact us, and our project manager will respond in 15 minutes!

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]]> https://contenteam.com/portfolio/a-strong-digital-presence-through-an-seo-optimized-website-content-for-apollone/feed/ 0 B2B Fintech’s Next Level: Crafting Elevated Product Pages, Informative FAQs, and Customer-Centered Content https://contenteam.com/portfolio/content-for-fintech-expense-management-platform/ https://contenteam.com/portfolio/content-for-fintech-expense-management-platform/#respond Mon, 13 Feb 2023 07:50:07 +0000 https://contenteam.com/?post_type=portfolio&p=17534 Learn how the Contenteam editorial crew was able to integrate into the fintech platform provider XARU and create expert financial

Сообщение B2B Fintech’s Next Level: Crafting Elevated Product Pages, Informative FAQs, and Customer-Centered Content появились сначала на Contenteam - Multilingual Copywriting Service.

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B2B Fintech’s Next Level: Crafting Elevated Product Pages, Informative FAQs, and Customer-Centered Content


Learn how the Contenteam editorial crew was able to integrate into the fintech platform provider XARU and create expert financial content for business audiences.

Niche: FinTech

Language: British English

Geo: UK

Website: https://xaru.io

Date: 2022-ongoing

Client

A UK-based B2B company that provides software for expense management, virtual card issuance, and financial analytics with a high level of confidentiality.

Task

Our main task was to write top-notch content for web pages based on an in-depth knowledge of the product. Alongside that, we had to demonstrate our expertise in content writing due to the client’s negative experience with content writers in the past.


Quality Benchmarks

  • B2B-relevant content for a business audience
  • Expert product content writing
  • Expert finance content writing


Content Types

  • Website pages
  • FAQ-pages
  • UX-writing

Challenges and Solutions

Challenge

Full integration into the client’s product layout.

Solution

For deep and rapid integration into the product, we gave the task to our copywriters from the UK (Scotland) to dive into the project’s mechanics. They seamlessly became a part of the client’s team with the help of online sessions with the product’s developers.

Challenge

Creating content that meets the high professional standards of a business audience.

Solution

XARU, as a software provider, is a perfect match for digitally managed businesses, as the platform provides a high level of confidentiality, even among coworkers. Based on that, we created relevant content that underlined the very characteristics of XARU.

Challenge

Expert content performs with financial and technical literacy.

Solution

We gave the content project to an expert editor who is a professional in financial operations. They were tasked with coordinating the other members of the editorial team – made up of British copywriters, proofreaders, and editors.

Editor's

Review

Rated 5 out of 5
“As a member of a remote team, I was intrigued to become a part of the client’s regular staff and work side by side with product developers and designers. Such intense collaboration made it possible to understand the software from the inside. Besides, this project required the participation of various experts, which resulted in fantastic quality content.”
Anna Stoyan
Chief Editor

Client's

Review

Rated 5 out of 5
“We got what we wanted - a fully functioning website that meets our requirements. It turned out that it’s not that simple to find a reliable team for this purpose! Luckily, Contenteam was able to cope with it.”
XARU
Client

Results

  • We produced content for ten web pages in a month
  • We improved UX writing to a great conversion level
  • We compiled a comprehensive FAQ page to answer all the possible queries of the target audience

Want to start your project with expert FinTech content?

Contact us, and our project manager will respond ASAP!

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]]> https://contenteam.com/portfolio/content-for-fintech-expense-management-platform/feed/ 0 Multilingual Blog for a Fintech Startup – Valuable Content for Entrepreneurs From Germany, France, and Italy https://contenteam.com/portfolio/fintech-multilingual-blog-production/ https://contenteam.com/portfolio/fintech-multilingual-blog-production/#respond Thu, 14 Apr 2022 12:08:25 +0000 https://contenteam.com/?post_type=portfolio&p=14800 Client A successful fintech startup that provides banking services for small and medium-sized businesses and self-employed entrepreneurs. The target markets

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Multilingual Blog for a Fintech Startup – Valuable Content for Entrepreneurs From Germany, France, and Italy

Client

A successful fintech startup that provides banking services for small and medium-sized businesses and self-employed entrepreneurs. The target markets for the Client are Germany, France, and Italy.

Check out how we put together a multilingual editorial team for a fintech startup and organized the writing schedule for blog articles in 4 languages under a tight deadline.

Language: English, German, Italian, French

Geo: Germany, Italy, France

Date: 2022

Category: FinTech

Task

One of the main channels for attracting new customers is increasing organic traffic on the website. To fulfil this goal, the blog was launched in 4 languages, and the plan was to regularly post useful, expert articles for the target audience of the project – entrepreneurs and freelancers.

The Client arranged a content strategy and SEO optimization: each blog article had detailed and clear terms of reference with technical and content elements guidelines. The main difficulty the Client’s marketing department faced was organizing an uninterrupted schedule for writing high-quality articles in 4 languages and with all SEO requirements fulfilled.

 

Our task was to build a multilingual editorial team that could write expert blog articles on a specific schedule –      30 texts a month.

Quality Metrics

  1. The content must be written by native speakers – English, German, French, and Italian.
  2. All materials should include valuable information for entrepreneurs and freelancers and help them solve common issues.
  3. Content must be more engaging and informative than similar texts by competitors.
  4. Attentive usage of keywords and LSI, meta tags, organic linking to other blog articles.
  5. Technical uniqueness 95%+ based on three plagiarism checkers.

Challenges and Solutions

Challenge

Each text must be checked for three main parameters: SEO requirements, relevant content, and grammar. The checks must be completed by native editors, which means the staff must include at least 16 authors and editors from different countries.

Solution

At Contenteam, we have full editorial teams for 9 languages. We quickly put together a team for the project — 4 native writers with experience in fintech projects, as well as SEO editors, copy editors, and proofreaders. Over time, we recruited and trained a team specifically for the Client’s project requirements. Meanwhile, the Client only communicated with Contenteam’s editor-in-chief, who handled all coordination with the team and organized the writing processes.

Challenge

Content in 4 languages and set publishing schedule.

Solution

Contenteam already had experience in managing multilingual editorial teams, but the tight, clear deadlines for delivering the finished material made this project stand out. We had to send 2-3 articles in 4 languages per week to the Client. We built our own schedule of deadlines for all stages of producing one article – writing, SEO, editing, and proofreading. It’s worth mentioning that well-established processes on the Client’s part helped us a lot – particularly, the terms of reference with clear guidelines, a quick process for reviewing and publishing finished articles.

Challenge

The Client lacked a clear understanding of which key queries, selected by SEO specialists, were relevant for different entrepreneurs – from Germany, France, and Italy

Solution

Many of the queries selected during the SEO analysis were technically correct and seemed promising in terms of traffic. But on a practical level, they did not match the interests and current agenda of the target audience ( entrepreneurs and freelancers from Europe). To eliminate unnecessary queries, Contenteam’s authors and editors from Germany, France, and Italy reviewed the list of key queries sent by the Client’s SEO team, before the terms of references were drawn up. As a result, the content included only relevant queries, which significantly improved the ranking of articles in the search results.

Results

For 8 months, our editorial team wrote and published more than 200 articles in 4 languages in the Client's blog and stayed right on schedule.

The Client's blog is now regularly updated, which positively affects the website’s position both in the local (Germany, Italy, France) and international search results.

Expert and SEO-optimized blog content increased organic traffic to the site.

Want to start your project with FinTech content?

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