iGaming - Contenteam - Multilingual Copywriting Service https://contenteam.com/project-cat/igaming/ Your One-Stop Solution for Multilingual SEO Content Tue, 28 Feb 2023 14:21:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://contenteam.com/wp-content/uploads/2021/08/cropped-favicon-32x32.png iGaming - Contenteam - Multilingual Copywriting Service https://contenteam.com/project-cat/igaming/ 32 32 Crafting World-Class Gambling Content for 6 Different GEOs at Once  https://contenteam.com/portfolio/bulk-content-for-igaming-project/ https://contenteam.com/portfolio/bulk-content-for-igaming-project/#respond Tue, 28 Feb 2023 14:18:58 +0000 https://contenteam.com/?post_type=portfolio&p=17569 How the Contenteam editorial crew met the challenge of producing high volumes of content in different languages, providing gambling expertise.

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Crafting World-Class Gambling Content for 6 Different GEOs at Once 

How the Contenteam editorial crew met the challenge of producing high volumes of content in different languages, providing gambling expertise.

Niche:

iGaming

Language: Brazilian Portuguese, Turkish, Bangladeshi English, Indian English, Azerbaijani, Uzbek

Geo:

Turkey, Bangladesh, India, Azerbaijan, Uzbekistan, Brazil 

Website: NDA

Date: 2022-ongoing

Client

A gambling affiliate SEO company collaborating with online casino websites.

Task

Our client was looking for a professional editorial team that had to meet a strict set of requirements. They had to be native speakers who were experienced in gambling, and they had to be capable of creating a high volume of original content. Additionally, the client requested a specific text structure in which each paragraph had to contain a fixed number of symbols.


Quality Benchmarks

  • Expert content, written by passionate native-speaking gamblers
  • Quick turnaround for content with high volumes


Content Types

  • Casino reviews
  • Bookmaker reviews
  • Casino App reviews
  • Slot and crash game reviews (Aviator)

Challenges and Solutions

Challenge

Huge volumes of content, such as 20 texts per week with 3,000 words each.

Solution

We recruited native speakers according to the required GEO and provided a thorough training package so they could become experienced in the iGaming niche. We also had our editors and proofreaders tested to ensure they had a deep knowledge of gambling topics, so our content wouldn’t lose quality, even when produced in high volumes.

Challenge

Website editing and optimization for SEO requirements across multiple languages.

Solution

We asked our on-page SEO optimization editors to work alongside the proofreaders and copywriters, which sped up the SEO optimization process.

Challenge

Reviewing iGaming websites, apps, and slots.

Solution

We created an editorial pipeline to provide authentic reviews, and our copywriters tested casino games and apps, making notes and remarks as necessary. This way, we were able to get real feedback on the usability of the websites and apps directly from the native-speaking authors of the desired GEOs.

Challenge

Creating branded content in the absence of accurate information and details on projects. Deep branded keyword research was required.

Solution

Our team got really investigative with this task. Whenever there was no information available about a casino, we created hypothetical versions of the project based on what it might be like. For that, we researched everything to do with a yet unreleased project: product press releases, interviews with owners, and other essential data.

Challenge

To become a full-time SEO-driven editorial team for the client and produce more than 100,000 words per month.

Solution

Within two months, we were able to build teams of native speakers for each GEO. These included four copywriters, an SEO editor, and a proofreader. With that, we hit the target for multilingual content volume production. For the SEO part of the challenge, we selected team members by testing them in two key areas: experience in gambling and the ability to comply with strict TOR requirements.

Editor's

Review

Rated 5 out of 5
“For me, it was one of the biggest challenges of the year - ambitious and demanding. The project included frequent consultations with the client, so we could be sure we did everything right. I give credit to the team members that I recruited – they’re the most talented content creators and gamblers ever. Jokes aside - we indeed hired gamblers who also could write about their experience. Needless to say, this team stayed with us for other gambling projects, and we are proud of having these guys with us.”
Daria Koch,
Chief Editor

Client's

Review

Rated 5 out of 5
“I’ve been working with Contenteam for more than eight months now. They get huge tasks each week, and all the materials are ready on time. Perfect quality and an amazing variety of languages - whether it’s Brazilian Portuguese or Azerbaijani. Considering the brilliant content and respect for the deadlines, I have no doubt that there will be many more projects coming their way this year!”
Client

Results

  • Fast, high-quality bulk content production based on strict requirements for content quality and deadlines.
  • We built exclusive editorial teams for less frequently requested languages and recruited talented native speakers with gambling experience.
  • We reached 100,000 words per month and became a full-time editorial team for the client.

Want to start your project with bulk SEO content?

Contact us, and our project manager will respond ASAP!

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]]> https://contenteam.com/portfolio/bulk-content-for-igaming-project/feed/ 0 Launching an iGaming project in two weeks – high-volume content of 327,000+ words per week https://contenteam.com/portfolio/igaming-content-production/ https://contenteam.com/portfolio/igaming-content-production/#respond Wed, 03 Nov 2021 13:29:20 +0000 https://contenteam.com/?post_type=portfolio&p=13388 Client A team of ambitious digital investors. Project 4 substantial gambling websites. Monetized through affiliate programs for casinos. Launching a

Сообщение Launching an iGaming project in two weeks – high-volume content of 327,000+ words per week появились сначала на Contenteam - Multilingual Copywriting Service.

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iGaming case study

Launching an iGaming project in two weeks – high-volume content of 327,000+ words per week

Client

A team of ambitious digital investors.

Project

4 substantial gambling websites. Monetized through affiliate programs for casinos.

Launching a gambling project at full steam and writing high-volume content of 327,000+ words per week. Here is how we coordinated the team and streamlined the writing process for expert content.

Languages: US English, French, Italian, Spanish,

German, Polish, Czech, Chinese (PRC), Portuguese.

Date: November 3, 2021

Category:

Task

To quickly fill the Client’s sites with high-quality content in different languages:

  • English (US)
  • French
  • Italian
  • Spanish
  • German
  • Czech
  • Polish
  • Chinese (PRC)
  • Portuguese

Quality metrics for texts

  • Written by a native speaker and contain no errors
  • Explores the topic in detail and covers relevant key queries
  • Contains illustrations and original screenshots relevant to the subject matter
  • Fully complies with SEO requirements: organic keywords, appropriate structure, no plagiarism (90%+ unique based on two services)

Content types

  • Landing pages (including Home, About Us, Privacy Policy)
  • Reviews of top slots with original screenshots
  • Reviews of providers and bookmakers
  • News in the gambling industry
  • Lengthy articles about gambling, including rules for card games, guides for beginners, strategies for professionals, and much more
  • Guest posts with anchor link

Challenges and Solutions

Challenge

Expanding the team to produce high-volume content.

Solution

Contenteam was not ready for such amounts of content. So, we needed to expand the team and explore new channels for hiring copywriters.

Selection criteria for new authors:

  1. Thorough understanding of the gambling niche, factually correct texts.
  2. Competent writing with no grammatical errors.
  3. Following SEO requirements.
  4. Productivity and ability to meet deadlines.

Challenge

Quality control.

Solution

To eliminate careless mistakes, we decided to apply a multi-step quality check:

  1. The copywriter writes the text.
  2. The editor checks it for factual errors and SEO requirements.
  3. The proofreader checks the final version for typos.

Challenge

Coordinating a large team.

Solution

For this project, we had a team of 60+ copywriters, 11 editors, and 12 proofreaders working in 10 languages. Contenteam’s editor-in-chief coordinated communication with the client as well as interaction within the team.

Editor-in-chief:

  1. Discussed and analyzed the client’s requests
  2. Communicated with the team through instructions, notes on technical specifications, and personal interactions.
  3. Controlled the quality and made sure the team met all deadlines.

Challenge

Publishing news regularly and even urgently.

Solution

Staff news writers and an editor with a quick response time (10 minutes on average).

Challenge

For some types of content, the client needed infographics and help with publishing it.

Solution

At the time, Contenteam didn’t have specialists for these tasks, so we found and recruited them, eventually adding “Creating Infographics” and “Publishing Content” to our list of services.

Results

We streamlined production of high-volume content (327,000+ words) within 2 weeks

High-quality informative gambling content about gambling from native speakers

Now we are completing all tasks from the content plan in time, including ultra-urgent ones

Want to start your content project with iGaming texts?

Сообщение Launching an iGaming project in two weeks – high-volume content of 327,000+ words per week появились сначала на Contenteam - Multilingual Copywriting Service.

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